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 zondag, 27 november 2016 09:00

Entrepreneurship Education is quite important in Europe.

 Geschreven door  

image104Of course to be able remaining the competition with other countries in the world, but also to add value and realize things you really, really really like to do! See our video about entrepreneurship education

In this blog we show you around
1. The new materials of the 100Mirrors project about Your Own Business in the Manual Focus on Your Future
2. Tip you some models and discussions on entrepreneurship education, training and policy-making

3. An European Entrepreneurship Competence framework.


1. Your Own Business in 100Mirrors.
A lot of the 100-200 Mirrors in our project have their own business. Small and big, with our without employees, family businesses or solo-preneurs, in all life cycles of a business. They all loved to tell their lessons learned.
In the manual for teachers Focus on Your Future we organised their lessons learned in specific items, which could be quite interesting for you and your students :
1. How to come up with a Business Idea? What could be nice concepts? How to become and remain an expert? Good concepts have to deal with your own skills and passions, you than create them in new forms, different from others, to provide services and products which add value to a specific target group. New technologies brought new big and small concepts, services and professions, related to new technologies as using social media, internet and apps. You will find a lot of inspiring women stories.

2. ‘Think small first’ or ‘Think big first, act small’? or ‘Think big and act big first?’ We give examples and describe the discussion as: There is not a single, unique or ‘holy’ way to start up a business. Nowadays the digitalization of our economy has enabled people to start their own companies on a global scale from day one and tremendously speed up the whole process of starting up, whether through product design, manufacturing models and sales. The so called ‘start-ups’ have to act fast. The start-up world changes every day. A competitor could be first. But please don’t ‘sit on your idea’. Share Ideas, ask
people for help, take a mentor. It takes a lot of effort to realise ideas. Big thinking start-ups
could need a large investment in developing and implementing systems. A lot of financers like to invest
in start-ups, combined with crowd-funding campaigns. After 3 years the concept must have been proven right, or failed. Women are involved in this entrepreneurial new movement, but mostly they climb up risk avoiding by ‘Think Big, but act small first’.

3. Solo-preneurship…Think ‘small’ first? Solo-preneurship is a term the European Commission
use to stimulate ‘Think small first’. Self-employment can be the first step, to put new ideas into practice, because society has a lot of problems which need new solutions. A lot of people feel it as a scary step, to become self-employed and leave behind a possible ‘certainty’ of a job. And so your students can look up to it too. To break down that fear and anxiousness, we provide you with stories of solo-preneurs in different countries, and they all say: we are quite happy with the decision of being selfemployed.
They even say: ‘Being self-employed? It is the best decision I ever made’. It is a form of inclusive
thinking: even a bad experience can give the best chances. On the other hand not everyone suits entrepreneurship.

4. Marketing and Finance issues. In all countries women tend to have the same advantages and pitfalls concerning marketing and finance issues, especially when they want to let grow their businesses, choose for more specialization and grow themselves as well! You can integrate the cases in your ‘normal’ curriculum and lectures of marketing, finance, organisation and business growth.

5. Growth of a Business, Failures, Sell the business and your own tasks
We not only have to share our successes, also from failures everyone can learn a lot. Women, especially in the cultural sector tell how forming their activities to a real organisation made their activities grown. Cases of Co Creation as tool for growth and how to handle the influence of the external crisis, are also discussed in this chapter. Plus how managerial tasks became different when a business grew. Some women did choose to do the management, others hired the best managers to be able doing the concrete work they loved so much, in direct contact with their external clients.

6. Social entrepreneurs. We have examples of the 4 different types of social enterprises:
1. For-profit social enterprises, which combine social aims with a short term for-profit strategy
2. Hybrid social enterprises, who integrate their financial aims, totally into their social community
aims and strive at least to a non-loss.
3. Innovative non-profit social enterprises with a strong emphasis on social community aims with a
partial profit business model
4. Traditional non-profit organisations with social and community aims.
With 3 different types of impact.
• Service Delivery Organisations: impact on Economy and Wellbeing
• Mutual Support Organisations: impact on Communities and Society
• Campaign Organisations: impact on Democracy
The assignment ask students to study the different cases, with videos and texts and ask them to prepare a presentation in your class.

• We hope you like to add and use our developed cases in your classroom to your ‘normal curriculum, activities, (e-learning)projects or guidance. We also give a lot of didactic tips!
• Please share your experiences and comments for years to go on our 100Mirrors Facebook page

is an European platform with all information and discussion of the importance of Entrepreneurship Education. It spread ideas, models and formats, on all levels from national, regional policy making till best practices of European projects in the classroom and teachers training on entrepreneurship. Follow their newsletters, blogs and inspiring video and audio conferences! Go to
Our 100Mirrors project you can find here too, as a best practice project. Materials for teachers, to use with their students.

3. Entrepreneurship Competence Framework ‘Entrecomp’. (You can download the full report here).
Ten years ago, the European Commission identified sense of initiative and entrepreneurship as one of the 8 key competences necessary for a knowledge-based society. The EntreComp framework presented in this report proposes a shared definition of entrepreneurship as a competence, with the aim to raise consensus among all stakeholders and to establish a bridge between the worlds of education and work. Developed through a mixed-methods approach, the EntreComp framework is set to become a reference de facto for any initiative aiming to foster entrepreneurial capacity of European citizens.


The framework consists of 3 interrelated and interconnected competence areas: ‘Ideas and opportunities’, ‘Resources’ and ‘Into action’. Each of the areas is made up of 5 competences, which, together, constitute the building blocks of entrepreneurship as a competence. The framework develops the 15 competences along an 8-level progression model and proposes a comprehensive list of 442 learning outcomes. The framework can be used as a basis for the development of curricula and learning activities fostering entrepreneurship as a competence. Also, it can be used for the definition of parameters to assess learners’ and citizens’ entrepreneurial competences.

So an European Entrepreneurship competence framework to study, to inspire, and to realize!


Reactions about: how to use 100Mirrors cases in your classroom

 Geschreven door  

blogpost 30/9/16

looking for

When you are a teacher/coach, you are always looking for new materials to inspire your students to enhance their entrepreneurial attitude. In this blog we give some reactions and tips of teachers/coaches in Higher Education and Universities.

Why use the stories in your classroom?

Why use the stories in your classroom?

  • Studying the women stories/cases can add to the motivation and identification of (female) students
  • The didactic tips and learning resources, on the site and in the Manual Focus on Your Future, can help teachers
  • It helps students to develop the core competence of being pro-active, taking initiatives, put ideas in to practice; so develop an entrepreneurial attitude.

How do you find what you and your students need?

how to find for teachers

Teacher/Coach Marianne : ‘For a lessons about career development I asked my students to view in advance some specific women stories ( I gave them names/ links). Each of them: 2 videos and text interviews in the chapter ‘have a clear vision on our future: define ‘dots on the horizon’. And 2 stories on the strategy ‘don’t be shy apply’! If you don’t fit the exact profile of 5 features, the employer asks, but you fit 3;at least you bring yourself for the other 2! (Study at home took about 40 minutes). We discussed in class during our lesson the appropriate strategy for the different students, characters and ambitions and defined tips to one another.

Teacher/trainer Henriëtte in lessons and coaching about your own enterprise: I myself learned a lot for my own profession from the video ‘How to become and remain an expert’. I advised my students to view the 9 videos on solo-preneurship. It inspired them. In one lesson we discussed the advantages and risks of 1. think small first? or 2. think big, act small or 3. Think big, act big first? In the second lesson we discussed in class the video ‘Share ideas, the power of mentoring’ and did the assignment of the white paper. ‘What do you really really really want to do….’. Nice new views and materials in addition to our normal program.

Teacher Economics Rik : I tried with my class the written assignment about social entrepreneurship, we discussed the prepared presentations in class on character definitions and impact of social enterprises. Quite effective material!

Arianne manager of Entrepreneurship higher education institute: I saw at the site 100Mirrors, 200 nice mini-documentaries. I send the link to my employees, my teachers team. How it works? Teachers have very few time. If a teacher is tipped to the site he/she will have a look, surf a bit around, when interested they give tips to students to look and study around the cases/ films and find themselves what they think attractive to use in their program.

What are the experiences in your country?

Please share them!Student's assignment on Social Entrepreneurs


Blogpost 4/8/16

Nice example to follow? A workshop for beta women about entrepreneurship.

 Geschreven door  


Scientists are not quite accustomed to entrepreneurship. A career normally will be find in jobs at universities or in R&D departments in private companies or NGO’s. Although, there are examples of women managing their own science based business.
Researchers In Science for Equality (RISE, the network of female beta scientists in Leiden the Netherlands) and TheNextWomen (a network of successful female entrepreneurs) organised together a workshop about entrepreneurship based on science. 30 women, most students, were present of the Bio Science Park and the Technical Universities Leiden, Delft and Rotterdam.

The structure of the workshop was:
1. Experienced scientific female entrepreneurs told their stories and lessons learned
2. Women pitched their ideas
3. A lot of feedback and conclusions were given and discussed.

Lessons Learned by experienced scientific entrepreneurs



In front from left to right: Brummelhuis, Meulman en Buitelaar

5 things are important for a successful business
Simone Brummelhuis of Thenextwomen told 5 things are important: 1. entrepreneurial spirit 2. investors and 3. clients. (Simone was co-owner of Iens, the restaurant site. See Iens herself in our 100Mirrors site) 4th perseverance, because a starter never only meets success. The growth model mostly is: two steps forward, one step back. And 5th Connect: involve as much people as possible with your plans, especially experts, from whom you can learn.

Choose to remain a scientist combine it with making profit
Jacqueline Meulman, Professor in Applied Statistics and co-director of the Leiden University Centre of Data Science told: primary to remain a scientist, but developed with her group, marketable advanced software for multi-dimensional data analysis in connection with the Chicago based SPSS (Statistical Package for the Social Sciences), now purchased by IBM. Since 1990 the sales turnover is quite stabile a 800.000 dollar a year. For the in total 11 million dollars, she could hire 6 extra Ph.D. students and a postdoc per year. This helps sciences a big step further. The intellectual ownership of the developed and sold software stays in the hand of the Leiden university, by the way.

Choose a good conflict
Nettie Buitelaar runs with her Buitelaar Biotech Business Limited with 3 other people the companyBiosanaPharma, in the role of Chief Business Officer. Their product: a production method for certain medicines ten- to twenty time cheaper than others. After a conflict with a higher placed person, in a former function in the ‘best job ever’, she bargained a redundancy compensation. Her triumph was the immediately offer of 6 new jobs. Her message: Know yourself, dare to take a risk. The world is bigger than you think. Grab your chances, don’t be afraid and have fun!

Choose what is really important for you?
A different story is that of the American Globetrotter and (ethical) hacker Melanie Rieback. Arrived in the Netherlands, she became, at a quite young age, a teacher Computer Science at the VU University. Then she travelled some more countries and came back as head of the system security of the ING bank. When a safety incident happened, she wanted to look behind the systems of the supplier. It was all kept as a 'black box' to her. Plus a good friend died of cancer. She then quit her job- because: what is important in life?- and started Not for profit Radically Open Security. An innovative new business model where 90% of the profits tax-free goes to an open source foundation NL net. 10% go to an employee profit sharing scheme, in which the secretary accumulates profit-sharing rights as quickly as the CEO. They develop safety testing programs for companies and NGO’s. After two years, their turnover is half a million euro. And Melanie can follow her passions.


Melanie Rieback: Radically Open Security

Pitches, questions and answers
Four young scientists pitched their idea for a business in three minutes with questions for the experienced entrepreneurs.

  • How do I get clients?
  • How can they find my business and offer?
  • How can I further develop my product

The answers gave food to new thinking.

  • What problem do you want to solve with your product or service? Without problems No market!
  • Don’t limit yourself with a totally designed product or service on forehand. Turn it around: find out what your potential clients want and then you are going to build things up. The best ideas often are not yours. Talk to a lot of people. The best ideas come from these conversations.


  • (CH; photografie André van Haasteren)

The total blog in Dutch 

Another nice project to follow of Rise is Room for women in senate chamber 8th of March 2016

Blogpost 8 june

Let's share LOL and creative actions for Women to the Top

 Geschreven door  

outofboxWe laughed out loud: The yearly report of Women to the Top in the Netherlands showed: an increase of a small 0,6% women in the board rooms, from 20,9 to 21,5%. The target of 30% still is far away.

Although: the government did better: 31% of the TOP are women.

So we still need men who are able to look outside their 'own type’.

And my be creative actions could help.

For instance:

these men connot get womenLOL: this website, was launched by the Dutch comedian Lubach:These men cannot get women.18 companies quoted on the stock exchange with only men in the board rooms, based on the Dutch Female Board Index 


They warn: there is only one way to get off this website: appoint a women quickly and send a mail to: I want off the website @ these men cannot get a woman...

Another creative initiative of promoting topwomen: Styliste Müfide Halaceli from Hengelo made in Amsterdam a female version of the Nachtwacht/ Nightwatch of Rembrandt.


female nachtwachtA video of the making of the female Nightwatch of Rembrandt 

Which creative initiatives do you have in your country to stimulate more women in the boardrooms? Let’s share them!

Lees 920 keer


Blogpost 4 March

EU follow the example of Obama

Geschreven door 

Do you agree with one of the Dutch role models Carmen Breeveld with her call to prime minsiter Mark Rutte to leave a mark on stimulating entrepreneurship in EU? She says we need more risk/venture capital funds to stimulate female entrepreneurs and youngsters with innovations. Follow the example of Obama she says. Sure he could, why not we?

Ben je het eens met het Carmen Breeveld? Zij roept Mark Rutte op, als voorzitter van Europa dit half jaar, om ondernemerschap hoger op de agenda te zetten. Zij zegt: volg het voorbeeld van Obama. Het lukte hem om fondsen met 1 miljard aan risicokapitaal gevuld te krijgen, om in te zetten voor ondernemerschap van vrouwen en jongeren met innovatieve plannen



Blogpost 19 Februari 2016

Moderator Tanja Jadnanansing talks about Money and Chances with the Dutch role models Janice Deul and Zarayda Groenhart in a talkshow organised by Women inc. Video Dutch spoken and subtitled in 8 languages.

NL: Het filmpje gaat over Geld en Kansen. Moderator Tanja Jadnanansing praat met de rolmodellen Janice Deul en Zarayda Groenhart. Ze leggen uit hoe ze, na leuke loondienstverbanden, voor zich zelf zijn begonnen. Ze geven tips en inzichten over omgaan met geld en kansen pakken. Het is een klein onderdeel uit een talkshow georganiseerd door Women inc.


Since 2010 Tanja Jadnanansing is member of the parliament for the Social democrats (PVDA). Education policy is part of her portfolio. Before that she worked as diversity manager and as news presenter (MTNL + ECHO).

Zarayda Groenhart was TV presenter at MTV and the Dutch station for youngsters BNN. Around her 30th she wanted more from work than having fun. Because she did not get any options for further development, she quit her job and started her own business: an internet platform for ‘big dreamers’ Her approach is learning self-employed to use video’s for higher impact and more clients. She has a weekly video blog about creative entrepreneurs who are able living of their business. She loves this new direction!

Janice Deul, originally studied the Dutch language, worked for a long time as freelance editor for glossy magazines and life-style journalist for newspapers. She love to do this work, but is now focussed on her mission: to take care of more diversity in fashion and magazines. She started the Facebook platform Diversity Rules, where she shows that beauty and glamour is more than young, blond, white and slim. The is a key speaker on events and tries several others ways to get this on the agenda. (In January 16, her opinions ‘Linda must become more black’ have been printed in the national newspaper NRC. She also had a TEDX Talk on the subject the power of fashion. She is convinced we can make the world a better and more colourful place by using fashion and magazines.



Tanja Jadnanansing: na diverse banen als project- en diversiteitmanager en presentator bij nieuwszenders (MTNL-Echo), is ze sinds 2010 lid van de tweede kamer voor de PVDA. Ze heefthet onderwijsbeleid in haar portefeuille. Netwerken zijn belangrijk voor het goed uitvoeren van haar werk. De kans om zo’n talkshow te presenteren heeft me zelf ook weer veel inzichten en contacten opgeleverd.

Zarayda Groenhart: heeft als presentator gewerkt bij MTV en BNN. Rond haar dertigste wilde ze meer dan ‘lol maken’ op TV. Omdat er geen ontwikkelingsmogelijkheden voor haar waren heeft ze ontslag genomen enis nu heel tevreden dat ze haar eigen werk nu heeft gecreëerd met het internetplatform voor grootdromers: ‘The Why’. Ze leert zelfstandigen hoe ze video’s kunnen gebruiken om een grotere impact en meer klanten te krijgen. Wekelijks verzorgt ze een videoblog over creatieve ondernemers, die er van kunnen leven. Ze geniet!

Janice Deul: is van huis uit neerlandicus, en heeft haar sporen verdiend als freelance eindredacteur voor glossy bladen en life-stylejournalist voor kranten. Ze houdt van dat werk, maar haar missie in dit leven is zorgen voor meer diversiteit in mode en magazines. Dat doe ze onder meer middels haar Facebook platform Diversity Rules, waar ze laat zien dat er qua beauty en glamour meer is dan jong, blond, blank en slank, door hierover te spreken op events en dit punt op andere manieren te agenderen. (Haar opiniestuk ‘Linda moet op zwart’ is half januari in NRC verschenen.) Ze heeft ook een TEDX talk over dit onderwerp gehouden, getiteld ‘The power of fashion’. Ze is ervan overtuigd dat we mode en magazines kunnen gebruiken om de wereld mooier en veelkleuriger te maken.


• Often we were the first black woman at work. There is enough space for more of us.
• Bad experiences could open doors for new chances.


NL (Ervaringen)

• Wij waren vaak de eerste zwarte vrouw op het werk. Er is ruimte zat voor meer zwarte vrouwen.
• Je neus stoten helpt om nieuwe kansen te pakken.



Blogpost 22 december 2015

9 tips for Positive energy!

goede voornemens

 Helpful for defining your New Year’s Resolutions for 2016?

The Dutch ‘Mirror’ Samira Bouchibti, politician and advisor social issues, reflects on the balance of combining work and family life, the feelings of guilt and the demands women put on their selves, doing everything perfect or even more! In this video, Dutch spoken but subtitled in all the 8 languages of the project, you will hear her 9 tips for women to hold on to positive energy, for all the work you love so much and gives you fun. Read more

Een inspiratie voor je goede voornemens voor 2016?

De Nederlandse ‘mirror’ Samira Bouchibti filosofeert over haar bestaan als politica, schrijfster en presentator. Ze reflecteert op de werk-privé balans, de hoge lat die vrouwen zichzelf geneigd zijn op te leggen, om alles meer dan perfect te willen doen.In deze video Nederlands gesproken en ondertiteld in alle 8 talen van ons project, hoor en zie je 9 tips voor vrouwen, om met positieve energie alles, wat je al zo leuk vond, aan te kunnen.


9 Tips for women to hold on to positive energy, for all the work you love so much and gives you fun:

1. Don’t be so hard to yourself

2. Don’t pitch your hopes too high

3. Good is good enough

4. Feelings of guilt are difficult to handle, allow yourself your own space too, as you also 'grant' others

5. Take each step at the time, embrace your day

6. Develop your talents

7. Be satisfied with the even slightest contribution

8. Discover yourself and who you want to be, in full freedom

9. Think your own thoughts freely, also out of the given patterns.


De 9 tips voor vrouwen om met positieve energie alles, wat je al zo leuk vond, aan te kunnen:

1. Wees niet zo hard voor jezelf

2. Leg de lat soms wat lager

3. Goed is goed genoeg

4. Schuldgevoel blijft een lastig iets, gun jezelf ook de ruimte, net als je dat aan anderen gunt

5. Stap voor stap, omarm de dag

6. Ontplooi je talenten

7. Tevreden met een kleine bijdrage

8. Zoek in alle vrijheid, wie je bent en wilt zijn

9. Denk zelf na, ook buiten stramienen.



Blogpost 11 December 2015

Ontmoeting met Euro parlementslid Madi Sharma

Yesterday we met Madi Sharma. She is one of the few entrepreneurs in EU parliament. She is active at DG GROW of the European Economic and Social Committee. She loves to hear more of our project 100Morrors. But first her life and business story here, to insspire you!

Gisteren hebben we Madi Sharma mogen ontmoeten bij een meeting over solopreneurship. Zij is een van de weinige onddernemers in het Europese Parlement. Zij wil graag meer van ons project weten, maar eerst laat ik jullie - ter inspiratie- haar levens- en bedrijfsverhaal zien:





Blogpost 30 oktober 2015:

Ondernemende vrouwen Kies je Netwerk! Het helpt.

womens business a meaningful fact

  • Voor zaken en contacten·
  • Voor plezier·
  • Om te delen, te leren, te geven en te krijgen·
  • En vooral om gelijkwaardige partners te vinden, om te reflecteren op je dagelijkse werk en strategie en nieuwe energie te krijgen. is een van de vrouwennetwerken met activiteiten in 20 steden. Zij hebben ook al activiteiten in Malaga Spanje en zoeken daar een countrymanager om uit te breiden. Iets voor jou? Ook in andere landen kan dit concept ontwikkeld worden. In deze video vertelt Marijke Krabbenbos (een van de rolmodellen in ons 100Mirror project) in 1,5 minuut over het Bites en Business concept.

VIDEO Marijke Bitesenbusiness looking for countrymanagers, met engelse ondertiteling. 'looking for countrymanagers'

Natuurlijk zijn er veel meer vormen van (regionale of nationale) vrouwen netwerken in Nederland. Het overzicht vind je op site van de Sheconsult Talentenbank:

Om geïnspireerd te worden door ondernemende vrouwen kun je ook de events bijwonen van of je abonneren op hun magazine. En heb je de Supervrouwen TV uitzendingen
gemist? Klik hier supervrouwen TV programma’s deze zomer bij RTL7programma’s deze zomer bij RTL7


Veel vrouwen zijn ook lid van gemengde netwerken in hun regio voor hun zakelijke kontakten. Brummelhuis van de the next women zegt zelfs: ‘als je je bedrijf wilt laten groeien en investeerders nodig hebt, kom dan uit die vrouwennetwerken. De investeerders lopen nog steeds rond in het old boys netwerk’.

Onze vraag voor deze maand: Wat is jouw favoriete vorm van netwerken en waarom?

Hier nog een inspirerend filmpje van het opbouwen van de ‘vrouwelijke nachtwacht’ met 30 Nederlandse topvrouwen, waaronder Neelie Kroes.

vrouwelijke nachtwacht